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Learning heuristics in preference elicitation tasks insights from behavioural...

Learning heuristics in preference elicitation tasks insights from behavioural computational and neurobiological investigations Although decision theory assumes that when making a choice, individuals attribute values to available options, compare those values and select the option with the highest, the succession of choices faced during classical preferenc... ver más

30/04/2017

UvA

166K€

Presupuesto del proyecto: 166K€

Líder del proyecto

UNIVERSITEIT VAN AMSTERDAM No se ha especificado una descripción o un objeto social para esta compañía.

TRL 4-5

Fecha límite participación Sin fecha límite de participación.

Financiación concedida El organismo H2020 notifico la concesión del proyecto el día 2017-04-30

MSCA-IF-2014-EF: Marie Skłodowska-Curie Individual F...

I+D

Cerrada hace 10 años

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No hay información privada compartida para este proyecto. Habla con el coordinador.

1 Participantes

UvA

165.60K€ | Lider

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Duración del proyecto: 24 meses Fecha Inicio: 2015-04-07
Fecha Fin: 2017-04-30

Líder del proyecto

UNIVERSITEIT VAN AMSTERDAM No se ha especificado una descripción o un objeto social para esta compañía.

TRL 4-5

Presupuesto del proyecto 166K€

Fecha límite de participación Sin fecha límite de participación.

Descripción del proyecto Although decision theory assumes that when making a choice, individuals attribute values to available options, compare those values and select the option with the highest, the succession of choices faced during classical preference elicitation tasks might trigger the emergence of additional heuristics, implemented to perform those tasks in a fast, yet adaptive manner. This project aim at pioneering the isolation of such heuristic development, in a dynamical framework where both the task features and the agents’ own preferences are learned from previous trials, and influence subsequent behavior. This framework suggests that agents’ preferences will depend on the choice sequence, thus vary according to predictable patterns through different instantiations of the same task. Thereby, it captures a new component of individual preferences, which we refer to as task-related preferences. Combining behavioral experiments, computational modelling and functional brain imaging, we propose to reveal and measure the behavioral variance accounted by the task-related preferences, to model their emergence during the task, and to incorporate them in a coherent neuro-cognitive model of decision-making. Overall, this project will contribute to 1) refine current neurocognitive and economic models of decision-making, 2) train a promising cognitive neuroscientist to tackle human decision issues relevant to social sciences, with advanced quantitative economic/computational tools, and 3) foster fruitful cross-talks between scholars from economics, psychology, and neuroscience at the host institution. The scientific contribution seems particularly important given that preferences are one of the current conceptual cornerstones used to understand our society at the micro- and macroeconomic level, to guide and assess public policies aiming to maximize people’s well-being, to characterize normal and pathological behaviors, and to unravel the neurobiological mechanisms underlying decision-making.

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