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HEALTH-TV

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Enhancing public awareness on the results of European Health research actions th...

Enhancing public awareness on the results of European Health research actions through television media The strategic objective of HEALTH-TV is to contribute to the development of public awareness on European Health research in all European countries through television media. This objective will be reached through the exploitation a... ver más

31/10/2009

iCons

832K€

Presupuesto del proyecto: 832K€

Líder del proyecto

ICONS SRL No se ha especificado una descripción o un objeto social para esta compañía.

TRL 4-5

Fecha límite participación Sin fecha límite de participación.

Ver 4 Participantes

Financiación concedida El organismo FP7 notifico la concesión del proyecto el día 2009-10-31 No tenemos la información de la convocatoria

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Información adicional privada

No hay información privada compartida para este proyecto. Habla con el coordinador.

4 Participantes

iCons

0.00€ | Lider

ARMINES

N.D. | Participante

LEONARDO FILM GMBH

N.D. | Participante

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Líder del proyecto

ICONS SRL No se ha especificado una descripción o un objeto social para esta compañía.

TRL 4-5

Presupuesto del proyecto 832K€

Fecha límite de participación Sin fecha límite de participación.

Descripción del proyecto The strategic objective of HEALTH-TV is to contribute to the development of public awareness on European Health research in all European countries through television media. This objective will be reached through the exploitation and the customisation of a highly innovative TV media communication model, successfully implemented by the HEALTH-TV partnership over the past 5 years. The project will: • Fill the existing communication gap between the technical content vehiculed by the Health research and the understanding skills of the general public • Identify the key results of the Health Theme, through the permanent consultation of its relevant constituencies (including the Commission Services) and an in-depth punctual research towards individual Health projects. • Create a series of 12 high-quality free-of-rights Video News Releases (VNRs) for the general public on the basis of the key results of the research. HEALTH-TV audiovisuals will be conceived in such a way to be easily adaptable to the needs of a wide spectrum of European TV channels, either for news or features usage. The audiovisuals will mostly focus on publicly available Health projects’ results. • Include HEALTH-TV audiovisual productions into the scientific and news TV broadcasting mainstreams of major national TV channels Europe-wide by targeting broadcast media from the 27 EU Member States. • Collect actual broadcasts made by European TV stations and include them on a DVD at the end of the project, for future use and exploitation. • Monitor the progress of the project and assess its achievements and success. • Measure the media impact of the project. The project expects to have each of its audiovisual production broadcast by at least 8 major national TV stations throughout Europe and to reach an overall public TV audience of several tens of millions people.

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