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Draw Me A Garden Ground breaking SaaS e commerce platform that brings expert...

Draw Me A Garden Ground breaking SaaS e commerce platform that brings expert and sustainable gardening within everyone s reach Current world environmental issues require a reconnection of society with nature to nurture an ecologically responsible citizenship. This need is aligned with the recent behavioural change of many consumers, looking for healthy an... ver más

28/02/2019

DRAW MEaGARDEN

71K€

Presupuesto del proyecto: 71K€

Líder del proyecto

DRAW ME A GARDEN No se ha especificado una descripción o un objeto social para esta compañía.

TRL 4-5

Fecha límite participación Sin fecha límite de participación.

Ver 3 Participantes

Financiación concedida El organismo H2020 notifico la concesión del proyecto el día 2019-02-28

EIC-SMEInst-2018-2020: SME instrument

I+D

Cerrada hace 7 años

0% 70% 100%

Información adicional privada

No hay información privada compartida para este proyecto. Habla con el coordinador.

3 Participantes

DRAW MEaGARDEN

50.00K€ | Lider

DMC RESEARCH CENTER

254.47K€ | Participante

INSTALACIONES INDUSTRIALES G...

344.67K€ | Participante

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Duración del proyecto: 3 meses Fecha Inicio: 2018-11-26
Fecha Fin: 2019-02-28

Líder del proyecto

DRAW ME A GARDEN No se ha especificado una descripción o un objeto social para esta compañía.

TRL 4-5

Presupuesto del proyecto 71K€

Fecha límite de participación Sin fecha límite de participación.

Descripción del proyecto Current world environmental issues require a reconnection of society with nature to nurture an ecologically responsible citizenship. This need is aligned with the recent behavioural change of many consumers, looking for healthy and natural activities to relax from their fast-paced lives. Among them, gardening is raising an increasing interest since it provides an enjoyable space and fun activities to share with family and friends. However, only a small percentage of households take care of their gardens, mostly due to a lack of time, resources, experience or inspiration. A few of them hire professional gardeners but their fares are often too high; others try DIY solutions, but they rarely achieve high quality results. We, French start-up Draw Me A Garden, offer a solution to make expert and sustainable gardening easy for everyone. Through our digital App, innovative algorithms provide 2D and 3D plans of the garden, based on its specific size, location, sun exposure, soil quality, etc. The plants and tools’ selected are directly sent to the customer, incorporating also a multifunction self-compostable cardboard scaffold for the plants’ arrangement. We also provide maintenance support through personalized and periodical expert advices and access to a gardening community. Our smart business model, inspired in IKEA, contemplates a standardized offering of plants and design gardens to reduce costs, allowing affordable prices. We address the huge segment of people that have a garden and would like to improve it but is not served by any of the current gardening solutions. Our surveys and market analysis have estimated this segment in 11,4 million households and around 18 billion € just in France. Having already launched a first prototype of our solution, we aim now to optimize it and organize the full market deployment in France and Europe. Through this project, we expect to reach a turnover of 35.3 M€, a ROI of 4.34 €/€ invested and hire 113 new people by 2022.

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